Auto Zürich is first and foremost a new car fair: There are not so many series and special models as at Auto Zürich to be seen anywhere else in German-speaking Switzerland. In addition, there are traditionally numerous models in the Zurich Exhibition halls that cannot be bought from any brand representative. Because they are single copies. Or, to put it another way: Some of the most beautiful exhibits were not designed by industrial designers. But by tuning freaks.
The Auto Zürich is incredibly versatile. It presents cars for urban areas and cars for out-of-town areas. Cars for singles and cars for families. Cars with combustion engines and cars with electric motors. And there are also many gadgets that make people in the city as much fun as people in the country. Or, to put it another way: From audio and video to virtual reality - everything at Auto Zürich merges with everything else. A sensual, active and interactive experience.
Read more ...