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24.11.2020 – 26.11.2020


EUROBIKE is the undisputed leading global trade show for the bike business. This is where the bike industry gets to network, wins over its trading partners and presents itself to the media. This is where trends emerge and ground-breaking innovations celebrate their premiere appearances. At the same time, EUROBIKE continually generates additional benefits for the industry and retailers, achieving the balancing act between trade show and think tank.

Pure B2B-focus over three days.


1. Test the latest innovations
There are few opportunities to test the latest trends this year – EUROBIKE is an important exception. The indoor test circuit with over 10,000 square metres is the ideal arena to test out the latest products, whatever the weather.

2. Training & development
Get fit for the future – training is the only way to go. Attend a wide range of talks and presentations by experts and specialists to benefit your company.

3. Understand the market
In order to react timely and set the right course for the future, you need a good market overview. EUROBIKE presents all the latest market trends in one place, so that you can respond more quickly and efficiently.

4. Build and maintain your networks
Building and maintaining contacts is not easy at present. EUROBIKE is an opportunity to meet large numbers of decision makers in one place. Build your network without extensive travel costs.

5. Be Visibile
The bike industry is known as the “people’s business”. Where everybody knows virtually everybody. Do you really want to be the one who no one is talking about because you were not there?

6. International stage
EUROBIKE is the leading international trade show. By attending, you benefit from international contacts and international coverage.

7. New service concepts
Services are more and more important for your company. Get ahead and discover what customers want and who are the right service providers to talk to.

8. New ideas, new dynamics
Automotive suppliers are switching to bikes. And bringing new ideas and new dynamics to the industry. Be among the first to learn about and benefit from the latest developments.

9. Urban mobility
Autonomous vehicles will dominate urban transport in the future. Is this good for cyclists? Mobility experts have the answers and provide interesting insights.

10. Special Areas
Cargo and Gravel are two major trends. In the Special Areas, you’ll find everything you need from product innovations to expert presentations – without having to spend hours on the internet or reading the specialist press.

Read more ...

Müller Messebau GmbH

Convincing booth concepts and outstanding execution is our business.
Regionally rooted, we accompany our clients worldwide at all trade show appearances personally, always individually on site.
Prefferably and most successfully we work in long-time, trustful partnerships with our customers, whose feedback confirms our thinking again each and every time.

Read our customer feedback

Allow us to advise you:
Germany | Europe | USA | Middle East, Far East and South America | International

Of course we are available for you personally. We are looking forward to your contact at info@mueller-messebau.de  •  Telefon +49 7665 9477228,
or get inspired by our already realised trade show booths:

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