Spielwarenmesse

Spielwarenmesse 2026: The Highlight for the Toy Industry

January 27 – January 31, 2026
Nuremberg

The Spielwarenmesse 2026 in Nuremberg is the undisputed mecca for all professionals in the toy industry. Over five days, the world's most important trade fair presents new products, trends, and innovations for children and play. Manufacturers, retailers, and license holders from all over the world come together here to experience products live, strengthen business relationships, and set the course for the future. This trade fair is a must-attend event for decision-makers, creatives, and explorers who want to stay one step ahead in the dynamic world of toys. Anyone looking to position their brand internationally or discover the latest industry developments cannot afford to miss Spielwarenmesse.

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Exhibition Centre Nuremberg – A Home for International Top Events

The Exhibition Centre Nuremberg is one of Europe’s most modern and renowned trade fair venues. Each year, around 120 trade fairs, congresses, and events take place here, attracting international participants and visitors. The Spielwarenmesse is undoubtedly one of the most significant events at the venue and benefits from excellent infrastructure, spacious hall layouts, and perfect transport connections. The exhibition halls offer state-of-the-art technical equipment and flexible spaces designed for innovative and impressive booth concepts. Anyone who has exhibited in Nuremberg knows: everything comes together perfectly here – from organization and service to international reach.

Nuremberg – Where Tradition Meets Innovation

A visit to the trade fair in Nuremberg is more than just business. This city in the heart of Bavaria combines medieval charm with a modern lifestyle. Between half-timbered houses, an impressive castle, and vibrant urban life, visitors discover a fascinating variety. Whether it’s culinary delights like the famous Nuremberg sausages, cultural highlights such as the Germanisches Nationalmuseum, or a relaxed stroll through the old town – Nuremberg offers countless opportunities for exploration after the fair closes. Excellent hotels, charming cafés, and an efficient transportation network make the stay even more enjoyable and unforgettable.

Müller Messebau GmbH – Your Partner for Impressive Booths at Spielwarenmesse

Compelling booth concepts and flawless execution – that’s what Müller Messebau GmbH stands for. Our passion lies in customized solutions tailored precisely to your needs. With strong regional roots and international expertise, we support our clients worldwide – always personal, always individual. We are particularly proud of our long-standing, trust-based partnerships, which continually affirm our daily commitment. Rely on a trade fair construction partner who will perfectly showcase your brand at Spielwarenmesse and leave a lasting impression on your visitors.

Be inspired by our already realized exhibition stands