Recordati Pharma GmbH

Exhibition booths for pharmaceutical companies are always a challenge because there are no products which can displayed that offer a visible explanation of the differences. After all, tablets, creams and syringes do not allow any conclusions to be drawn about the function or effectiveness of the preparations. Conversation with product experts, chemists and management is the key to differentiation. Together with our customer Recordati Pharma, Mueller therefore deliberately developed a stand in the style of an Italian tavern with the purpose of promoting Recordati and customer conversations over a great cup of Italian coffee. The natural stone elements and the plants provide the necessary coziness, and at the counter, you can quickly get into conversation over a coffee – the best opportunity for our customers to talk about the effectiveness of their medicines.

By the way: Since 2019, Recordati has used this stand concept at 16 trade fairs and congresses, and they have advertised a wide variety of products. Mueller designed this booth so that the counter can be set up with the curve on the left or right side, the brochure stand can be equipped with a tablet or a sign, and the contents of the light panels can be replaced quickly and inexpensively. In this way, Mueller always provides our customers with an appropriate, fresh, and convincing appearance, regardless of the type or size of the stand.